Horsepower, Sioux Falls
Harnessing Hope with a
Brand Story Video
We created a collection of fundraising videos for Horsepower, an organization that provides hippo-therapy to individuals with disabilities.
CAPABILITIES
- Video Strategy
- Video Production
- Brand
- Media
- Digital
INDUSTRY
- Not-for-Profit
- Health & Wellness
SOLUTIONS
- Fundraising
- Brand Building
- Brand Story Video
The Challenge
Horsepower has been active in Sioux Falls since 1985, but has faced challenges regarding brand awareness. They sought a solution to share their mission:
To provide equestrian programs/therapies for individuals with physical, emotional, and/or cognitive challenges in a quest for personal independence, accomplishment, self-pride, and well-being.
The Solution
To solve this problem, we strategized a brand story video for use in fundraising, social media, and on their website to inform viewers about their vision and mission.
The Work
We created a brand story video for Horsepower to help support their mission of providing equine therapy to individuals with cognitive or physical disabilities.
