Video Podcasting
Why podcasting?
Authentic
Conversations
In today’s fast-paced social media landscape, businesses are leveraging every opportunity to stand out and connect with their audience in innovative ways. Video podcasts have become one of the most powerful marketing tools, combining the authenticity of podcasting with the engagement of visual storytelling.
Why Video Podcasting?
Video podcasts allow you to position your brand as a thought leader, build meaningful connections, and deliver valuable content that resonates with your audience. Whether you’re looking to showcase expertise, discuss industry trends, or provide behind-the-scenes insights, our video podcast production services are designed to help you grow your audience, drive engagement, and elevate your brand’s online presence.
Audiences also love diving deep into dense topics, with 76% of listeners being interested in episodes running over an hour or more.
Our Expertise, Your Story
At Innova Marketing, we understand the importance of storytelling and engaging content. We take the stress out of video podcast production so you can focus on what you do best—growing your business. With our complete production services, your brand’s voice will not only be heard but seen and felt by your audience.
Take a look at our work.
Our approach to video podcasting.
Service benefits.
Camera Coaching
Script
Writing
Content Management
We'll handle it all.
Idea Generation
Podcasting plans.
Starter
Perfect for businesses looking to dip their toes into video podcasting.
Includes:
- Episodes up to 30-minutes.
- 5 short-form videos.
- Thumbnails for videos.
Growth
An excellent choice for companies looking to incorporate podcasting as an integral part of their marketing mix.
Includes:
- Episodes up to 45-minutes
- 12 short-form videos.
- Thumbnails for videos.
- Content management.
Creator
Our most robust package ideal for businesses seeking a high-end, fully managed video podcast solution.
Includes:
- Episodes up to 90-minutes.
- 25 short-form videos.
- Thumbnails for videos.
- Content management.
Current Podcast Specials *
Book 5 episodes, get the next one free.
Book 10 episodes, get the next two free.
*Current specials apply only to new clients and can only be applied on first purchase. Client must purchase 5 episodes at checkout to receive one free episode. Client must book 10 episodes to receive two free episodes. Only applicable upon first purchase. Can be applied to any package tier.
Add-Ons
Optimized distribution package.
- Scheduling content.
- Optimizing titles, descriptions, and tags.
- Split-testing thumbnails.
+ $100.00 per episode.
Additional short-form videos.
- Add more short-form videos per episode.
+ $75.00 per short-form video.
Additional guests.
- Add additional guests per episode.
+ $125.00 per guest.
Frequently Asked
Questions (FAQs)
What is Innova Marketing?
Innova Marketing is a video production and digital marketing agency specializing in content marketing. We help businesses like yours transform their content marketing into a systemized process helping to turn leads into loyal fans.
What city are you based in?
We are physically based in Sioux Falls, South Dakota. We have helped clients all over the U.S. and across the world.
What is the project kickoff meeting?
The project kickoff meeting is the first pre-production meeting after starting a project. In this initial meeting, we’ll discuss your brand positioning, brainstorm initial ideas, and develop a strategy to create an effective project.
How does scheduling work, and how can we make this fit our busy schedule?
We understand the demands of business and will work closely with your team to minimize disruptions. After the project kickoff meeting, we’ll provide a detailed schedule outlining the project’s scope. Your company’s collaboration will be key, especially for coordinating on-screen talent like customers or staff. While we’ll strive to respect your business’s operational priorities, we ask for some flexibility to ensure the success of the project.
My company employs an in-house content team (e.g. solo-videographer). How are you different?
In-house videographers are often a jack of all trades, excelling in ongoing content creation but lacking the specialized skills and equipment needed for high-quality branding videos. Innova Marketing offers an expert team of cinema professionals, a proven track record with international brands, and a strategic focus on impactful storytelling— quality you won’t find with an in-house team.
How much does a project cost?
While we’d love to provide pricing on our website, every project is unique and varies by scope. Factors such as crew size, days (or weeks) of filming needed, deliverables, and the complexity of the shoot all affect the cost. That said, most of our projects start in the five-figure range.
Will the video package actually help us?
Yes, our content marketing packages are fine-tuned based on your company’s unique needs, values, and mission. Past clients have achieved tremendous results.
What if we need a video updated or revised in the future, and will you help with distribution?
We offer ongoing support for video updates and revisions. While our focus is on creation, we can also guide your agency on distribution strategies and provide the correct versions formatted for social media or internal use.