What is a
brand story film?
Your business has a story to tell— one that shares your mission, values, and the people behind making your business run smoothly. A Brand Story Video brings that narrative to life. The best part is that it helps build a strong emotional connection with your target audience. Ultimately, this helps turn your ordinary leads into extraordinary fans.
Moving leads
down the funnel.
Benefits of a
brand story film.
Ready to begin telling your story to incoming leads?
We’re here to help bring your brand’s story to life.
Powerful storytelling.
Powerful results.
At Innova Marketing, we specialize in creating strategy-driven brand story videos that do more than just showcase your business— they captivate viewers, engage your audience, and inspire action.
We combine the traditional methods found in film production with a modern flare to give your brand an edge. By doing so, we help businesses like yours create a lasting impact through authentic storytelling, strategic messaging, and beautiful visuals.
Our approach to brand story videos.
Why invest in a
brand story video?
Imagine this: Your ideal avatar, let’s call him Johnny, stumbles across your company. Initially Johnny is interested in learning more about what you do. He first checks your website, but can’t seem to find a quick way to see exactly what it is you do. He only finds some vague text talking about your company’s history.
Next, Johnny checks out your social media presence, but no luck there either. Feeling lost, Johnny fled to a competitor’s website.
Now imagine if that happens 10 times, 100 times, or even 1,000 times. Ouch. You just lost thousands and thousands of dollars in lifetime value from those clients. No one wants to lose money.
Enter, the brand
story video.
Now, imagine the same scenario, but this time you have a strategically placed video talking about what you do, why you do it, and who you do it for.
Now, when Johnny checks out your website, he watches your brand story video and instantly has a clear understanding of your company. Now interested, Johnny books a consultation call with one of your sales reps.
No lost money here.
Who will benefit from
a brand story video?
Businesses of All Sizes— Big or Small
A brand story video isn’t just for big corporations, it is a powerful content marketing tool for any business that wants to create a strong connection with its target audience. Whether you are a startup looking to showcase your credibility, or a century-old established company looking to reinforce your brand identity, a strategically created brand story video will make all the difference.
Valuable for all industries.
Industries of all types will benefit from a carefully crafted brand story video. Here are some of the industries we’ve created brand story videos for:
Expert Storytellers
We understand the language of film and video. We know what makes a video effective at captivating an audience— from the lighting to the sound design, we know what it takes.
Using a Hollywood production approach to storytelling, we know how to take the viewer on a visual journey that will leave them wanting more. All primed and ready to begin the conversation and next steps with your team.
High-Quality Production
All of our productions are produced at the highest of quality. We film on Netflix-approved cinema cameras guaranteed to produce a stunning image. We also prioritize the highest quality audio to ensure your message comes across clearly.
We do everything to the highest standards.
Directed By Results
At the forefront of all our productions, we begin with a strategic plan focused on getting you the results you are searching for. While beautiful images alone look pretty, they are worthless without a strategic plan in place.
While we capture beautiful images, we also capture every frame with the intent to give you the results your searching for.
Customized Approach
We don’t follow cookie-cutter templates like some production houses. All of our productions are customized to fit the unique qualities and values of your company.
From the storytelling approach and style to the distribution methods, every step is customized to best serve you.
Why Choose
Innova Marketing?
What our clients say.
"Innova Marketing is a pleasure to work with! Prompt, professional, and delivered a fantastic video for our new website!"
—Michelle Beckner, COO
Very professional and great to work with. The quality of the videos supplied was remarkable. It's well worth the money for his high-quality products; I highly recommend!
—Julie Harder, Talent Aquisition
"They are a collaborative and flexible team to work with. If you're looking for a polished, engaging, dynamic video I'd highly recommend working with Innova Marketing!"
— Roderick Jefferon, CEO
Frequently Asked
Questions (FAQs)
What is Innova Marketing?
Innova Marketing is a video production and digital marketing agency specializing in content marketing. We help businesses like yours transform their content marketing into a systemized process helping to turn leads into loyal fans.
What city are you based in?
We are physically based in Sioux Falls, South Dakota. We have helped clients all over the U.S. and across the world.
What is the project kickoff meeting?
The project kickoff meeting is the first pre-production meeting after starting a project. In this initial meeting, we’ll discuss your brand positioning, brainstorm initial ideas, and develop a strategy to create an effective project.
How does scheduling work, and how can we make this fit our busy schedule?
We understand the demands of business and will work closely with your team to minimize disruptions. After the project kickoff meeting, we’ll provide a detailed schedule outlining the project’s scope. Your company’s collaboration will be key, especially for coordinating on-screen talent like customers or staff. While we’ll strive to respect your business’s operational priorities, we ask for some flexibility to ensure the success of the project.
My company employs an in-house content team (e.g. solo-videographer). How are you different?
In-house videographers are often a jack of all trades, excelling in ongoing content creation but lacking the specialized skills and equipment needed for high-quality branding videos. Innova Marketing offers an expert team of cinema professionals, a proven track record with international brands, and a strategic focus on impactful storytelling— quality you won’t find with an in-house team.
How much does a project cost?
While we’d love to provide pricing on our website, every project is unique and varies by scope. Factors such as crew size, days (or weeks) of filming needed, deliverables, and the complexity of the shoot all affect the cost. That said, most of our projects start in the five-figure range.
Will the video package actually help us?
Yes, our content marketing packages are fine-tuned based on your company’s unique needs, values, and mission. Past clients have achieved tremendous results.
What if we need a video updated or revised in the future, and will you help with distribution?
We offer ongoing support for video updates and revisions. While our focus is on creation, we can also guide your agency on distribution strategies and provide the correct versions formatted for social media or internal use.
